Marketing

Marketing Strategy

Boost your Brand and Drive your Sales!

In today’s fiercely competitive hi-tech world, it can be a challenge to stay on top without innovative marketing technologies.We are open to creating innovative media for promotional advertising. We have got great ways to help you raise your Brand Awareness. With its expertise and quality of services, Eclat Enterprise (E.E.) has become one of the leading marketing and branding companies in global market. E.E. is 360-degree marketing and branding solutions provider company. Our strategies are based on knowledge, research and insights into global market trends and can successfully create brand magic. We serve our clients at every level of their organisation; for every engagement, we assemble a team with the most appropriate experience and expertise. By offering all solutions as customized services, we have emerged as a leader in marketing & branding services. We offer boutique solutions tailored to fit certain client requirements. Our excellent customized marketing services are intended and designed to meet the needs of your business. Marketing is what you do, and branding is what you are.

Why is Marketing Important?

Marketing is important because it enhances the production and distribution of product and services. From what we understand, all businesses rely on customers keep them afloat. Attracting customers will be one of the biggest challenges that you will face as a business which is why you need to have an effective marketing plan. The reason that marketing is so important to business is that is how you get customers. Clearly nobody is going to walk into your office and ask for whatever it is that what you are selling unless they know that you are there and what you are selling. The way that you make sure that customers do know about your product is through marketing. This is how people are going to hear about your business and largely they will decide whether or not they are interested in doing business with you based on your marketing.

Why to Choose E.E.

Accountable, innovative and inspired
Cost effective
Research backed campaigns for effective ROI
We understand the market better than anyone else does
We stand behind your brand & product
Live in your time zone
Speak your language
Faster service

Ad Creation – Branding

We can create a unique visual identity and tone of voice for your brand. We can create dynamic social media content that’ll keep your audience engaged.

To understand branding, it is important to know what brands are. A brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan or design of the company who owns the idea and image. Branding is when that idea or image is marketed so that it is recognizable by more and more people and identified with a certain service or a product when there are many other companies offering the same service or product. Advertising professionals work on branding not only to build brand recognition, but also to build good reputations and a set of standards to which the company should strive to maintain or surpass. The process involved in creating a unique name and image for a product in the customers’ mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers. Whether a company has no reputation, or a less than stellar reputation, branding can help change that.

E.E. Solutions:

Verbal branding
Visual branding
Digital branding
Brand identity & Logo
Brand naming

I.P. Marketing

Our hyper-targeted-advertising allows you the ability to serve display ads to targets (households and businesses) wherever, whenever they go online. You can begin serving your display or video banner ads using the IP address of customers.

Bluetooth Advertisement

Our smart device detects nearby smartphones and sends the ads, coupons, banners and customized information to customers. Also, our solutions allow businesses to deliver customized messages on-site aimed at improving the buying experience. Show our demo below…

E-campaign

Our weekly e-campaign will keep your customers in the know about the latest company information. Our weekly e-campaign technology will keep pampering your customers with new exiting deals & offers

Digital Notification Geo-Fencing

We use our Geo-fencing services to send notification promotions to mobile users when they enter a Geo-fence anytime during the day. Your ads are served to a consumer’s mobile device if they are within the virtual “fence” around your location or business. Our system will send an automated welcome & business awareness message (‘Welcome to XYZ company…) to a mobile user. Mobile users must come within a certain predetermined perimeter of your organizations location before the message can be sent. Targeting customers based on their physical location is an easy way to reach customers who may be interested in your product or business.

Mobile Canter

It revolves around the customer in the form of the mass. These activities affirm to be the best for creating monumental awareness among the masses at a time of promotional and sales marketing as well as branding.

Postcard Campaign

Print media is all about building a brand image that is why E.E. offers reliable print media advertising services for our valuable clients. In print media, the main advantage is the ability to reach a specific target audience. It has always proven its worth in reaching out to the masses with ease. The strength to conceive innovative and eye-catching message is limitless.

Benefits:

Captures the ‘immediate need’ consumer response
Target, areas around your business
Choose full zip code
Target lists are segmented with demographic, psychographic and income data
Full color, no bleed
Freebies attached

Transit Media

Advertising that appears inside and outside public transport vehicles, in waiting areas, and at stations and terminals. Transit Marketing can help you turn your capital investments into powerful marketing tools. Transit advertising offers marketers a way to reach an audience on the go. Due to the over sized nature of public transit, advertisements in these areas are going to be super-sized, which is certain to grab more than a few sets of eyes. It demands attention. Transit media is a form of out-of-home advertising that displays advertisements in or outside the public transport.

Why Transit Media

Transit advertising-placement of print ads is an important medium for reaching an audience of all ages, backgrounds and incomes. You are reaching families and professionals in their vehicles, students shopping or right on campus and tourists finding their way around the city.

Key Benefits:

You can’t ignore it
You can’t zap it
It can’t be turned off like television
The large, colorful, innovative designs demand attention
It delivers a varied audience
It offers flexibility of ad size and location
You have exclusivity in your space

Airlines Advertisement

Airport and Airline give your brand the ideal platform to reach out to scores of passengers every single day. It is certainly a great place to get your brand noticed. It helps in building a brand internationally.

Inter-City & Intra-City Transport Advertisement

Side/ Back Panels & Rooftop Advertising
LCD Screen Advertising
Seatback advertisement
Entire bus & train wrap (You can wrap an entire bus and train with the theme of your company and product)

On-Air Advertisement

The on-air advertisement is generally considered the most effective mass-market advertising format. Our ON AIR marketing activities promote your company, brand, business by bringing your products or services to the attention of customers in the most effective & interesting way. It creates a dynamic experience on the viewer’s mind that prevails for a very long time.

On-Air Features:

Ad Film Making
Television & Theatre Advertising
Radio Campaign
Documentary Film Advertisement
Product Placement Advertisement

Customer Interactive Program

It allows customers and prospects to participate in the process of building a brand’s image in a certain market or target group’s minds. E.E. result oriented professionals have expertise in performing such activities with a great success rate.

Mobile Apps

Time has changed so have the way you advertise. There is no way a brand like yours can overlook the possibilities mobile advertising and applications have to offer. Imagine being able to take your brand out of the T.V. and straight to the mobile phone that never leaves your audience’s side at any point of time.

Card Loyalty Program

It allows customer s to earn points every time he/she shops from a store and its branches. There is no annual fee for the same. Earned points or uploaded cash are redeemable for in-store products or services and also the selection of gifts.